Samsung
Electronics Co., Ltd, a global leader in digital media and digital convergence
technologies, today announced the launch of REX, a new series of Smart feature
phones that combine intelligence and capability to deliver an accessible,
next-generation mobile experience for all Indian users. The Samsung REX series consists of four devices; REX
90, REX 80, REX 70 and REX 60. Each device has been tailored to give users
access to a variety of unique features that have been developed to enhance
their day-to-day needs and lifestyles, whatever their budget. Prices range from
Rs 4280/- to Rs 6490/-
Intelligent Design - Intuitive and Easy Full Touch UI
: The
simple, user-friendly Touchwiz interface gives possibly the smartest
& smoothest usage experience available. The option of up to 8 homescreens
enables rich customisation for direct one touch access to favourite apps,
buddies, social networks & widgets. Menu choices are organized into icons
arranged 4x4 on the large display for an easy glance view. Quick Panel again
gives one touch access to connectivity controls like Bluetooth & WiFi as
well as mail & message notifications.
Stylish and Compact: The curved design of the Samsung REX
is inspired by the aesthetics of nature. Its compact size & slimness give
users a comfortable grip and allow convenient one-hand operation. The brushed
metal frame, organic nature-inspired design and delicate back cover create a
modern, sophisticated look that will fit perfectly with your professional life.
Simply Connected - Smart Dual SIM: Customers who want to keep their personal and work
calls separate will enjoy the convenience of Dual SIM on the Samsung
REX, offering the functionality of having two phones with just one mobile unit.
To ensure no calls are missed, Smart Dual SIM allows you to receive
calls on one SIM even when you are on the phone using the other. Also, the
feature of ‘True Hot Swap’ (in Rex 70 & 90) improves regular SIM Hot Swap
by allowing SIM changes without restarting or even having the other SIM in
place.. Ideal for business trips to different coverage areas, or for those
wanting more flexibility between calling plans, the Smart Dual SIM feature puts
you in control of your mobile experience.
More
Entertaining - Essential mobile intelligence: Featuring all the essentials for an intelligent mobile
experience, the Samsung REX series guarantees fast web browsing and app support
through Opera Mini. Even your conversations don’t need to pause for a minute
with access to full social networking and messaging, including the
cross-platform ChatON, which means you’re always connected with your friends.
Samsung REX
users in India can also access some very useful apps available on the Samsung
App store for free. These apps range from popular apps like ngpay, ebay, OLX,
and Quikr, to a naukri.com , shaadi.com and VuClip, to name
just a few. The REX series is being launched with a very attractive Tata Docomo
offer, which gives double the data to consumers, on all standard data recharges
until Aug 31, 2013.
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